"This new customer-focus approach to business has evolved in the past few years, because retaining the customer is cheaper than acquiring a new one." - Hong.
With the increasing number of hospitals and super specialty hospitals in every nook and corner of each city, it becomes extremely important that hospitals take proactive steps to retain their customer base and to improve the patient loyalty. Many big hospitals have started thinking seriously about this aspect and few of them have taken innovative measures to address this – providing personalized care, improving doctor-patient / nurse-patient interactions and making patients much more aware about the disease, the treatment plan and medication that is followed, to name a few.
Token Taking System |
The very often ignored area is improving on the Patient Flow Management. Even though
hospitals are wary that most of their patients will have concern about the
manner the crowds are being managed at the registration counters, doctor’s
room, labs and pharmacies they find it difficult to effectively manage the
same. Patients would hate to stand in queues or crowd around a service counter
but they also would not want to lose their priority of availing the service in
a counter.
Patient Flow Management |
An effective Patient Flow Management shall be possible only:
- If the hospital can predict the possible patient inflow in any particular day. Knowing number of patients who could visit on a day and their purpose of visit at-least a day in advance would help hospitals to plan the resource deployment well in advance
- If the hospital can identify the queue position of a patient vis-à-vis other patients the moment patient walks in and can make sure their position is being retained across all service counters like reception, doctors room, lab and pharmacy then the first patient who comes in will ideally be the one who goes out first. The first-come-first-serve principle shall thus be maintained across the service counters right from the time the patient steps in to the hospital till he goes out of the hospital.
While many Queue Management vendors has been doing research
in these areas, a few like QMAGIK has
married the power of Mobile, Web based and In-premise software systems to
provide an integrated and more automated Patient Flow Management. Network
Hospitals like ASTER, Qatar who
implemented such advanced Patient Flow Management Systems acknowledge that
their Patient Loyalty has improved significantly within a short span of time.
Blog Original Source
Blog Original Source
Visit our Site |